Introduction: The term "soft display or the flexible LED display" is broadly defined as "a display product that uses a fragile glass substrate instead of a fragile flexible substrate". However, in the narrow definition, soft display is a kind of information display product that is collectively called “different from the current products and has a light, thin, unbreakable, bendable or curled display product with high design freedom and can replace paper”.
Since the flat panel display market in the late 1990s created a huge change in LCD, the market wants to prepare for the next epoch-making innovation again through 'soft display'.
The so-called "soft display" is broadly defined as "a display product using a flexible substrate that does not break easily to replace a fragile glass substrate." However, in the narrow definition, soft display is a kind of information display product that is collectively called “different from the current products and has a light, thin, unbreakable, bendable or curled display product with high design freedom and can replace paper”. The display industry has long since tried to use LCD, OLED, e-Paper and other technologies as the basis for the development of soft display products. In the near future, it will be expected to introduce a soft display of 'unbreakable substrates' that is in the early stage of the first stage. product.
The soft display market will grow from US$1.1 billion in 2015 to US$42 billion by 2020, accounting for about 16% of the overall flat panel display market. At the same time, the shipment volume is expected to increase from 25 million units in 2015 to 800 million units by 2020, accounting for about 13% of the overall market.
2010-2020 Soft Display Market Scale (Unit: USD 100 million)
2010-2020 soft display of market size
Soft display products will not only replace existing display products, but also create new display application markets and lead the market. The market size of alternatives to existing products will increase from about 500 million U.S. dollars in 2015 to 1.9 billion U.S. dollars in 2020, while the new market will grow from 600 million U.S. dollars in 2015 to 2.2 billion U.S. dollars in 2020.